Inspiration for Teachers

Goal
​Inspire teachers to use their personal iPads and iPhones in the classroom.  Educate teachers with tips, tricks and resources to get them Apple confident.

Tactics
Designed website to feature a wide variety of content in a bento box style presentation. Produced video quick tips, documentary style films, short photography based visuals and resources such as books. Developed social media strategy and produced social media tool kits for customers, produced memes and video content for sharing.

Apple Teacher

Goal
Get 1 million teachers worldwide “recognized” as Apple Teachers

Tactics
Conceived and executed the Apple Teacher Learning Center application including UI design and content. 
Provided creative direction for all visuals including photography, graphics, achievements
monthly newsletters
Apple Teacher recognition awards
Drove all messaging and go to market materials for all channels including social media, sales, retail and multiplier associations

"If you’re writing a medium or long section of text, break it up with more than one paragraph for better readability.”

- SOMEONE ONCE SAID